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Google can't ignore the rejected acquisition of Groupon for too long... so to coincide with the transition of Google CEOs, Mashable is reporting that Google is launching a Group coupon buying site.
Generally if you are already taking advantage of Google Checkout, Gmail, Buzz or other Google offerings, you are in a good position to push your own offers into the Google Offers system. Google Checkout is a "relationship" arrangement so if your business is not already setup with Google Checkout, you should be. This is not a setup to be taken lightly however... We have personally witnessed horror stories when dealing with customer transactions through Google Checkout where there is no 800 number to call to sort out issues. Google takes a relatively heavy-handed approach to dealing with customer issues, generally meaning that the merchant will have their Google Checkout account revoked without explanation and all escrowed funds returned immediately to the customers.
To avoid running afoul of a permanent Google ban when using Google Checkout, be sure you have a generous returns policy and ensure that you require each customer to personally go through the hoops necessary to link their personal email directly to their own Google Wallet. Gone are the days of taking a credit card over the phone and processing it manually... at least through Google Checkout.
Google Offers builds upon the territory already carved out by Google Maps, Google Adwords and Google Boost. For a complete explanation of all of these programs, please call us and we can explain them to you and help you capitalize on them to your best advantage.
While Groupon prepares for its $15 billion dollar IPO filing, expect to see some aggressive moves by Google and you want to be riding that wave (and taking advantage of Groupon by the way) so you're not letting a competitior get the jump on you.
My name is Jared Nielsen and I am the principal of the FUZION Agency with 32 years of experience in online marketplaces, database driven web applications and building Internet businesses. Thats a lot of talk that simply says that I "get" technology AND marketing.... not one or the other. To my friends I tell them that I'm a geek that knows how to speak English... a rare commodity these days in the technology field.
Your business will be out of business without a comprehensive Internet marketing strategy, so let me do a free analysis for you and help you take advantage of the latest resources and tools available online. Call me right now to get started.
Jared Nielsen[email protected]904-638-2455
Posted in: Google | Search News | Web Marketing
Tags: FUZION, FUZION Agency, internet marketing, Jacksonville SEO Expert, jared nielsen, Jacksonville SEO, Googe, web marketing, The FUZION Agency, Google Offers, Groupon, IPO, Coupon, Group Coupons
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